Fractional Data Team
Based in Singapore, working with growing teams across Singapore, Malaysia, Indonesia, Thailand, Vietnam, the Philippines, and beyond. Turn data into faster, better decisions from week one — build capabilities that scale with your business.
About Badang Labs
For growing companies, data expertise doesn't always fit the full-time hire model. You need experienced expertise for strategy, hands-on support for execution, and flexibility as priorities shift — without the commitment and overhead of building a full team too early.
Many teams find themselves stuck: too small for enterprise solutions, too complex for DIY approaches. They need the right data expertise — at the right level, for the right duration.
We deliver quick wins from week one, built on sustainable foundations. Dashboards, automation, and insights that drive faster decisions, save time, and improve business outcomes — done properly from the start, with no shortcuts that create technical debt. We focus on building capabilities your team can own and grow, ensuring your investment compounds over time.
Based in Singapore and serving teams across Singapore, Malaysia, Indonesia, Thailand, Vietnam, the Philippines, and the wider ASEAN region, we provide experienced data expertise matched to your growth stage.
Our mission: Deliver strategic data expertise at the right level and duration, building sustainable capabilities that create lasting competitive advantage for growing teams across the region.
Why a Singapore-Based Data Team?
Singapore's position as a regional hub gives our clients practical advantages for cross-border data work.
Built for Cross-Border Work
Singapore is a natural base for serving the region — familiar business practices, strong infrastructure, and straightforward cross-border contracting.
Timezone Alignment
GMT+8 means real-time collaboration across ASEAN business hours — no overnight waits for responses or delayed standups.
Stable Contracting
Engagements are contracted under Singapore law with SGD invoicing — a well-established framework that most regional businesses are comfortable working with.
Experience Across Industries
10+ years building analytics capabilities across finance, technology, healthcare, and e-commerce — applied to your specific context.
Meet Our Team
Experienced analytics professionals with a proven track record of building data capabilities for growing businesses.

Aaron Teoh
Founder
10+ years of data and analytics experience across finance, technology, healthcare, and e-commerce. Previously at Trust Bank Singapore, Shopify, National University Health System (NUHS), and Wego.com.
LinkedIn ProfileFlexible Partnerships That Scale With Your Business
Clear pricing for growing teams — no hidden costs, no surprises
Early Customer Pricing
Available through June 30, 2026 — Locks in for 12 months from your start date
Foundation Sprint
Start with one focused deliverable before committing to ongoing partnership
Best for:
Teams ready to start small and scale based on results
Data Advisory
Strategic guidance without full partnership commitment
Best for:
Teams needing strategic guidance without full partnership commitment
Data Partner
Ongoing deliverables that adapt to your priorities
Best for:
Growing companies building data capabilities, teams needing flexible expertise
Data Partner Plus
High-capacity ongoing partnership for intensive needs
Best for:
Companies needing more capacity than Data Partner but not yet ready for a full-time hire
Enterprise & Custom
For larger organisations with complex data environments or specialised requirements — let's design a partnership that fits.
Book a ConversationReady to Discuss Your Data Challenges?
Let's talk about your needs and find the right approach together.
Partnership Focus Areas
Each month focuses on one priority area based on your needs. Data Partner Plus provides 2× capacity.
ONE Primary Initiative Per Month
Choose based on your current priorities:
Strategy & Planning
- • Assessment and roadmap planning
- • Metrics framework design
- • Architecture review and recommendations
Analytics & Dashboards
- • Dashboard focused on key business metrics
- • 1-2 analyses
- • Automated reporting setup
Infrastructure & Pipelines
- • Data architecture design
- • Pipeline setup and data source connection
- • Database and ETL implementation
- Complex setups span 2-3 months
Advanced Projects
- • Predictive model prototyping
- • Platform migration planning
- • Advanced analytics design
- Major projects span 3-4 months
Ongoing Support Included with Every Partnership
Every partnership includes:
Infrastructure & Tools
Data work often involves infrastructure costs (cloud hosting, databases, visualization tools). Costs vary widely — from minimal for small-scale local setups to SGD 200-800/month for cloud-based systems as you scale.
Infrastructure is billed directly by providers — we guide you toward cost-effective options and manage the setup.
Pricing notes:
- •Early customer pricing valid through June 30, 2026
- •Pricing locks in for 12 months from your start date
- •Infrastructure costs (cloud hosting, tools) billed separately by providers
- •Pricing and package structure subject to change for new engagements as our service evolves
- •All engagements are quoted and invoiced in SGD
Is This Partnership Right for Your Company?
We're a great fit when:
You're ready to scale your data capabilities
Moving from manual to automated workflows, basic to sophisticated analytics, or building new capabilities while maintaining existing ones.
You need experienced guidance without full-time commitment
Strategic architecture decisions, guidance for growing capabilities, or temporary experienced coverage during transitions or hiring gaps.
You're building foundations for the first time
Want to establish proper data practices from the start — avoiding common pitfalls and technical debt that comes from retrofitting later.
You have data initiatives but lack bandwidth
Backlogged projects, limited capacity, or new opportunities you can't address without deprioritizing existing work.
We might not be the right fit if:
You need domain-specific expertise
Specialized fields like genomics, quantitative trading, or advanced ML research that require deep domain knowledge beyond general data capabilities.
You need full-time specialized expertise at the most senior level
Very deep, specialized work requiring dedicated senior expertise 100% of the time fits better with a full-time hire rather than a fractional partnership model.
You prefer to build everything in-house from day one
If you want a fully internal team handling all data work without external support, that's a valid approach — though it requires significant hiring investment and time to build capabilities.
This partnership typically pays for itself when it:
Saves Time
Eliminates 10+ hours/week of manual reporting. Reduces decision-making cycle from days to hours.
Improves Decisions
Optimizes pricing, marketing, inventory. Identifies opportunities and prevents costly mistakes.
Enables Scale
Infrastructure supporting 2-3× growth. Self-serve dashboards. Foundation for future data hiring.
Positioned for Flexibility and Value
- Expert-level expertise without agency overhead
- Experienced expertise without full-time hiring
- Start with Foundation Sprint to test fit before larger investment
- Move between partnership tiers as your business grows
Not Sure Which Package Fits Your Needs?
Let's discuss your data challenges in a 30-minute discovery call
How We Work With Teams Across the Region
Remote-first delivery designed for cross-border collaboration. Same quality, same responsiveness — wherever your team is based.
Onboarding
Discovery call and kickoff are remote by default. We use video calls, shared workspaces, and screen recordings to build context quickly — no travel required to get started.
Ongoing Delivery
Weekly check-ins, async updates, and shared dashboards keep everything transparent. Most of our work is delivered remotely with the same tools your team already uses.
Timezone Alignment
We work within ASEAN business hours (GMT+7 to GMT+8). Scheduled calls, same-day Slack responses, and no overnight handoff delays.
Data Handling
Where possible, we work within your existing environment rather than extracting data. We're happy to discuss your data handling requirements and adapt our approach to suit.
Contracting & Invoicing
Engagements are contracted under Singapore law with SGD invoicing. Simple, predictable, and familiar for companies working with Singapore-based service providers.
How We Work Together
Our process is designed to deliver value quickly while building your team's capabilities.
Quick Wins Early
Start with immediate improvements while building foundations
Build What Works
Create solutions based on proven impact and your specific context
Transfer & Scale
Build your team's capabilities with documentation and knowledge sharing
For Companies Outside Singapore
Common questions from teams working with us from other countries.
How does invoicing work for companies outside Singapore?
All engagements are quoted and invoiced in SGD under a Singapore-registered entity. We issue monthly invoices with standard payment terms — your finance team handles it like any other Singapore vendor payment.
How do you handle data when working across borders?
We're happy to discuss your specific data handling requirements during the discovery call. Where possible, we prefer to work within your existing environment rather than moving data around. We'll adapt our approach to fit your needs.
What governs the contract and engagement terms?
Engagements are contracted under Singapore law with SGD invoicing. If you have specific contracting requirements, we're happy to discuss during the discovery call.
Are there tax or regulatory considerations for cross-border services?
Cross-border engagements may have tax implications depending on your jurisdiction. We recommend consulting your local tax or legal advisor for specifics. We're happy to share what we know from our experience, but we're not tax or legal advisors.
Have a question we haven't covered? Book a discovery call or send us a WhatsApp message — we're happy to discuss your specific situation.
Turn your data into competitive advantage
without the consulting overhead
Let's discuss your data challenges and see if we're a good fit.